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David C's avatar

Is this patent for only signed-in Peacock users? Any mention of your watch history being able to follow the user un-auth?

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Nick's avatar

1) this patent is for signed in Peacock users and every streamer has a version of this to be honest (2) there is no mention of a customer’s watch history being able to follow the user un-auth but I will add this idea -> if customer has opted in to see ads from their favorite streamer, their watch history is fair game to the content provider (eg: Peacock) and trackable.

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David C's avatar

VPPA prevents using watch history to recommend content to non-au users: Implications for Non-Signed-In Users:

When users are not signed into a service, collecting and utilizing their watch history for recommendations becomes complex:

•Consent Requirements: Without explicit consent, using non-signed-in users’ viewing data for personalized recommendations may violate privacy laws like the VPPA. 

•Anonymous Data Collection: Some services may employ methods to recommend content based on the currently viewed media without linking data to identifiable users, potentially aligning with certain patents

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